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Go backExpert Brand & Digital Experience
- Marketing
- Experienced professional
- Aschaffenburg (Germany)
Posted 30+ days ago
Welcome to DPDgroup
DPDgroup is the largest international parcel delivery network in Europe. DPDgroup combines innovative technology and local knowledge to provide a flexible and user-friendly service for both shippers and shoppers. With its industry-leading Predict service, DPDgroup is setting a new standard for convenience by keeping customers closely in touch with their delivery.
With 97,000 delivery experts and a network of more than 58,000 Pickup points, DPDgroup delivers 7.5 million parcels each day – 1.9 billion parcels per year – through the brands DPD, Chronopost, SEUR and BRT.
DPDgroup is the parcel delivery network of GeoPost, which posted sales of €11 billion in 2020. GeoPost is a holding company owned by Le Groupe La Poste.
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What you’ll do
Tasks
- Responsibility for the functional development of the group-wide content management system
- Head of the international CMS Product Community
- Training and support for our CMS users in 22 countries
- Responsible for the DPDgroup website
- Optimization of our digital touchpoints through A/B testing and personalization
- Head of the international Conversion Rate Optimization Community
- Cross-functional collaboration with our UX designers, SEO and analytics experts, as well as communications and IT
- Responsibility for the email marketing tool and its rollout in the European business units.
- Creation of digital marketing materials such as banners, videos or microsites and support of the business units with local adaptations
- Management of external service providers and agencies
Your profile
Requirements
- Relevant degree preferably in the field of business administration, (online) marketing, communication sciences or a comparable training
- 3+ years of experience with content management systems
- Good knowledge of conversion rate optimization, especially A / B testing
- Experience in project management as well as independent and solution-oriented way of thinking and working
- High affinity for online marketing and digital trends
- Willingness to travel
- Fluent written and spoken English, German or French an advantage