In response to the growing demands of modern retail and marketing environments, DPD has officially launched Print, Media & Promotions, a specialised division designed to manage the complexity of time-critical print and promotional deliveries.
As campaign timelines become tighter and in-store execution windows narrower, brands face increasing pressure to deliver marketing materials with absolute precision. Traditional courier models are not built for this level of complexity. This division was created to close that gap.
“Timing is no longer a nice-to-have in marketing, it is business-critical,” says Christine Arthur, Head of this division. “Our vision is clear: to be the number 1 trusted dedicated Print, Media and
Promotions division. We understand the unique demands of the industry, and we’re building a service that doesn’t just deliver parcels, but delivers impact, precision and brand integrity every time.”
We operate as a dedicated specialist unit within the DPD network, focused solely on print and promotional distribution. This allows the team to work with a level of planning and discipline that standard courier operations are not designed to provide. Each campaign is supported by structured planning, risk mapping and real-time operational control to ensure materials arrive on time, in sequence and in perfect condition.
Unlike traditional delivery models, our model is designed around real-world campaign pressures. National rollouts often require coordinated delivery across multiple regions. Store delivery windows are fixed. Creative assets evolve late in the process. Our teams plan for these realities in advance, building workflows and delivery frameworks before the first item is dispatched. From initial planning to final mile execution, we provide full visibility throughout the delivery journey. Clients are given real-time tracking and reporting, allowing marketing and operations teams to make informed decisions and maintain control as campaigns move through the network.
The division also places strong focus on risk management and continuity. Our teams actively forecast potential disruptions, build contingency into every campaign and maintain direct communication with customers throughout the process. This ensures that when challenges arise, they are managed proactively rather than reactively.
For brands, this division enables a more reliable model for campaign execution. This includes coordinated national and regional rollouts, tightly aligned promotional drops, and the secure handling of posters, point-of-sale material, display units and branded assets. It also offers a suite of additional services tailored to the demands of this arena – including warehousing, element auditing, pick & pack, gifting solutions, consolidation, end-to-end campaign kitting, and project-based launches. The result is fewer delivery risks, improved predictability and greater confidence at store level.
The division also reflects DPD’s wider commitment to reliability, visibility and operational excellence – providing brands with a logistics partner they can build campaigns around, where timing, quality and certainty are not optional.
