DPDgroup conducts an annual Europe-wide survey that provides a comprehensive overview of e-commerce in Europe and the habits of e-shoppers.
Discover more e-shopping habits in our online tool.
In 2021, 15.5% of all purchases in Europe were made online!
As the world becomes more digitalised, consumerism is less and less hindered by technical, logistic and economic restrictions, speeding the emergence of a multi-faceted, omnichannel consumerism of New Commerce in which digital and traditional modes of shopping meet.
E-shopping has become a part of everyday life with a key role to play in New Commerce.
As e-shopping has become a normal habit, consumers’ expectations are increasing and e-shoppers are still very satisfied with the whole e-shopping experience (purchase, delivery, return).
Sustainability has become a major expectation throughout the value chain, but e-shoppers associate a sustainable purchase mostly with the product itself.
Fresh food & beverages are the clear winners of product category sales, especially fresh and ready-to-eat food.
The brochure below provides an overview of e-commerce trends in Europe.
In 2021, 15.5% of all purchases in Europe were made online!
As the world becomes more digitalised, consumerism is less and less hindered by technical, logistic and economic restrictions, speeding the emergence of a multi-faceted, omnichannel consumerism of New Commerce in which digital and traditional modes of shopping meet.
E-shopping has become a part of everyday life with a key role to play in New Commerce.
As e-shopping has become a normal habit, consumers’ expectations are increasing and e-shoppers are still very satisfied with the whole e-shopping experience (purchase, delivery, return).
Sustainability has become a major expectation throughout the value chain, but e-shoppers associate a sustainable purchase mostly with the product itself.
Fresh food & beverages are the clear winners of product category sales, especially fresh and ready-to-eat food.
The brochure below provides an overview of e-commerce trends in Europe.
Meet the e-shoppers!
Keeping you ahead in a transforming world is what we offer you.
Welcome to the DPD website / E-shoppers